Buycott – Ethical Consumerism

Story It seems there's no custom more characteristic of the Jewish holidays than the shopping fever. We don't always know where our money goes and for which purpose. But it appears that now there is a solution. A smartphone app called Buycott -- a combination of the words "buy" and "boycott" -- lets consumers learn about companies and corporations that manufacture the products by scanning the barcode on the packaging. Users can define their purchasing preferences such as supporting certain companies, buying Israeli produce, boycotting or avoiding products manufactured in Israeli settlements in the West Bank, or produced while exploiting animals.
Language:  English Subtitles:  English